HEALTH : Tasty Too, Healthy Too: Corporate Citizen

HEALTH : Tasty Too, Healthy Too: Corporate Citizen

Meghana Narayan and Shauravi Malik are co-founders of a young health food company: ‘Slurrp Farm,’ which is making a business of healthy eating, especially for children. Here’s their take on food, health, and a host of related issues They are both mothers of very young children and have experienced the trials and tribulations of feeding them. They are passionate about raising awareness about healthy eating for children. When they had their ow...

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"Eat Like Your Grandmother; Organic When Possible" : Tasting India

"Eat Like Your Grandmother; Organic When Possible" : Tasting India

They have an aversion to the term "mompreneurs". Where are the dadpreneurs, they ask. Shauravi Malik and Meghana Narayan, two women behind the popular children’s food brand Slurrp Farm shifted streams from successful careers at McKinsey and Richard Branson’s family holding company in London to make children in India eat healthier, returning to traditional grains such as millets. "The idea initially hit us when we were working in London. every ...

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Here's Why A New Generation Of Gourmet Food Products Is On The Rise: India Today

Here's Why A New Generation Of Gourmet Food Products Is On The Rise: India Today

As the appetite of the Great Indian Middle Class, especially of the millennial generation, for healthy living gets bigger, the definition of gourmet appears to be changing. It is no longer necessary that a food item has to be rare or expensive to qualify as being exotic. Read More: https://www.indiatoday.in/food-drink/food/story/gourmet-food-foie-gras-greek-yogurt-organic-health-obsessed-lifefd-350464-2016-11-06

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Go Back To Eating like Our Grandparents Did, Say Founders Of Slurrp Farm For Kids: SheThePeople.tv

Go Back To Eating like Our Grandparents Did, Say Founders Of Slurrp Farm For Kids: SheThePeople.tv

As the appetite of the Great Indian Middle Class, especially of the millennial generation, for healthy living gets bigger, the definition of gourmet appears to be changing. It is no longer necessary that a food item has to be rare or expensive to qualify as being exotic. When Shauravi and Meghana lived in London, their friends would often ask them to bring back organic baby food or children’s food with them. They didn’t realise then, but once...

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National Symposium On Food And India’s Culinary Heritage: Sunday Guardian Live

National Symposium On Food And India’s Culinary Heritage: Sunday Guardian Live

Following the success of its first edition earlier this year, Tasting India: Farm to Table, a concept conceived with a view to popularising Indian cuisine, hosted its second edition at the Roseate Hotel, Aerocity, Delhi on Wednesday. The four-day event that concluded with a panel discussion, on how hotel schools can bridge the gap between students and farms, on Saturday, was co-organised by Sourish Bhattacharyya, the noted food journalist and ...

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Slurrp, Slurrp Away: Hospitality Talk

Slurrp, Slurrp Away: Hospitality Talk

Based on family recipes and combined with the traditional goodness of millets that offer a multitude of benefits, the Slurrp Farm Millet Pancake mixes are both nutritious and delicious. These mixes are made with super-grains such as finger millet and foxtail millet, oats, chocolate, and real banana. They contain no preservatives, artificial colours or additives. They are a great main meal and snacking option for both children and adults. Read ...

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Industry Risk Review On FMCG Sector: Economic Times Retail

Industry Risk Review On FMCG Sector: Economic Times Retail

India's FMCG market is expected to grow at a CAGR of 20.6% to reach US$103 billion by 2020. According to IBEF Report of 2017, aggregate financial performance of the leading 10 FMCG companies over the past 8 quarters displays that the industry has grown at an average 16-21% in the past two years. Household and Personal Care is theprominent segment and accounts for 50% of the overall market share followed by Healthcare (23%), and Food and Bevera...

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Millets And Sorghum: Forgotten Foods For The Future: Foodtank

Millets And Sorghum: Forgotten Foods For The Future: Foodtank

Some of ICRISAT’s other Smart Food projects include healthy cooking demonstrations and training programs for Kenyan women and families; a Smart Food reality TV show, which challenges contestants to incorporate millets, sorghum, and grain legumes into meals; and a program that adds millets into mid-day school meals in India. Restaurants and food companies such as Slurrp Farm in India are beginning to incorporate millets and sorghum into their e...

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The Small 'BIG' Grain: Daily Pioneer

The Small 'BIG' Grain: Daily Pioneer

In Bengaluru, nutritionist and food blogger Nandita Iyer discovered the magic of millets in her quest for healthy, delicious meals. Born and brought up in Mumbai, rice used to be the mainstay of her diet. She says, “I wasn’t fond of eating white rice through the week. I picked a few types of millets and found it interesting. I started with foxtail millet and would then order different millets each time.” Saffron Trail, Iyer’s uber popular blog...

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Design Lovers, Open Up This Luxe Box For Personalised Gifting Options: Architectural Digest

Design Lovers, Open Up This Luxe Box For Personalised Gifting Options: Architectural Digest

As much joy as searching for the perfect gift for our loved ones gives us, there’s an equal joy in finally getting it home and gift wrapping it! Some people like pretty-looking gifts and some prefer ones they can put to use, over and above other factors. Essentially, a “luxebox” is a thoughtfully put together gift box that takes into account the likes, preferences, age, and interests of the receiver along with keeping in mind the occasion. Th...

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Startups Shifting Focus Towards Baby Products For Better Value: The Times of India

Startups Shifting Focus Towards Baby Products For Better Value: The Times of India

The winds of change are blowing for Indian parents, long used to leaning on an established circle of parents, in-laws and pediatricians for unsolicited and much needed advice on child rearing. Parents today are getting more aware, using the internet to update their knowledge on the best products (and to hunt for the best services) for their children and shifting a market reliant on old networks. Social change — with more young mothers returni...

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Redefining Breakfasts & Snacks: The Hans India

Redefining Breakfasts & Snacks: The Hans India

Slurrp Farm, a young Indian food brand, started by two mothers Shauravi Malik and Meghana Narayan, is attempting to promote healthier eating among young kids, and their families. It has launched a new range on crunchy-munchy snack packs loaded with nutritional benefits– ‘The Mighty Munch & Mighty Puff’ are made with multigrain millets – ragiand jowar, NOT fried and contain NO maida, preservatives, artificial colours or transfats. They are...

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