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“We’re persistent people, that’s for sure,” laughs Meghana at her Gurgaon office, just a stone’s throw away from her home. The idea that kids today have practically no options of healthy snacks for tiffin-time and after-school munchies triggered the two friends to research all available ingredients out there, and to take feedback from their target group – mothers like themselves – on what they wanted their kids to eat. And so began their journey into food, retail, health and nutrition together.